Sun Life Grepa Financial, Inc. or Sun Life Grepa is a joint venture between the Yuchengco Group of Companies (YGC) and Sun Life Financial Philippines (Sun Life). Sun Life Grepa offers financial protection products through its agency, bancassurance, and group account channels. YGC is one of Southeast Asia's largest conglomerates with over 90 companies, while Sun Life has been a top player in the Philippine market for over 120 years.
Sun Life Grepa Financial, Inc. (Sun Life Grepa), Sun Life of Canada (Philippines), Inc. (SLOCPI) and Sun Life Asset Management Company, Inc. (SLAMCI) partnered for a joint media campaign featuring a powerhouse cast never before seen in the insurance industry. The campaign teamed up with four high calibre endorsers who each represent a different life stage anchored on Sun Life Financial's "Money for Life" program: actor and triathlete Matteo Guidicelli in the Getting Started life stage; actress and chef Judy Ann Santos in the Moving Up stage; actor and producer Piolo Pascual in the Preparing Ahead stage; and top network executive Charo Santos-Concio in the Leaving a Legacy life stage. Money for Life shows how needs and priorities change over time and how people can achieve financial security and pursue their dreams and passions whichever stage they are in life.
Sun Life Grepa recently joined forces with Sun Life of Canada Philippines, Inc. (SLOCPI) and Sun Life Asset Management Company (SLAMCI) for a group wide campaign called Money for Life. The nationwide campaign brought together a powerhouse celebrity cast comprised of Piolo Pascual, Judy Ann Santos, Matteo Guidicelli and Charo Santos-Concio to teach people the importance of financial planning at every stage of life using the Money for Life tool. Each celebrity represents a stage in every person's life, with all stages adequately covered by the Money for Life program. Matteo represents the Getting Started life stage where young people are starting a career. Judy Ann represents the Moving Up life stage where people are just starting new families. Piolo represents the Preparing Ahead life stage where people are preparing for retirement. Charo represents the Leaving a Legacy life stage where people are enjoying their golden years and preparing for the next generation. Through this campaign, Sun Life Grepa, SLAMCI and SLOCPI hope to empower more Filipinos to achieve financial freedom and a brighter future no matter what stage they are in life. Visit http://www.sunlifegrepa.com/ for more information